An active member of the Entrepreneurs’ Organisation, Waterkeyn is an awardee of The International Women’s Entrepreneurial Challenge Foundation. She will receive this accolade in November this year in Seattle, Washington.
I live in Constantia, work at Colourworks and play on the road – I am currently training for the New York marathon!
My energy!
Extraordinary. I’ve loved every moment of it and I’m still loving it. From a small print shop in Rondebosch to an agency in Woodstock. What a jol!
My family, my boys, my husband, my staff, my company and definitely wine.
The creativity and the fast pace.
It doesn’t. Every day is different.
At heart I’m an entrepreneur, so understanding people has been one of the challenges.
Lots of people, but some are also getting it horribly wrong. There are specialists and generalists in our industry, and the specialists are the ones who tend to get it right, more often.
There’s not a lot of research and insights around the brand experience industry in South Africa.
A lot! Integrating video and digital into our agency and scaling the business to include a Johannesburg branch.
Innovation, insights, transformational leadership, diversity.
And we believe and use the catch phrase: “In a digitally obsessed world, we believe in the power of proximity."
During my quiet time, or when I’m on the road training.
That would be telling!
Somewhere in the middle.
Lots of WhatsApp messages, lots of running pictures, videos of the entrepreneurs that I train and training apps.
Have a long-term view, build trust and deliver.
Simple as that. Click here for more on Colourworks, here for Waterkeyn’s MyBiz profile and interact with her on Twitter, Facebook and LinkedIn. You can also follow Colourworks’ Twitter and Facebook updates.
*Interviewed by Leigh Andrews.